JA Marketing & Commercial

‘ let’s talk hotels ’

Devising and implementing innovative marketing/commercial strategies aimed at elevating brand reach and sales growth in the Hotels sector.

We can complement your existing team, assist on a specific project, or take on projects independently to meet your business needs.

What We Do

Marketing Operations Mangement

Assist with short term tactical marketing activity or strategic long-term marketing and commercial planning to align with your P&L requirements.

Brand Development & Growth

Create brands or develop existing ones. We’ll ensure your brand expresses your true business identity and values, enabling you to connect with the right audience.

Project Management

Deliver tactical marketing campaigns, a social media strategy, a brand redesign or an OTA/Channel distribution plan, brief us on you next project.

Social / Digital Media Marketing

Our Social Media marketing expert can plan and implement activity designed to maximise reach, increase brand awareness and align with your brand goals.

Channel / Distribution Management

Direct v Online Travel Agents We can help you define your sales channel distribution strategy to get an optimal channel mix.

Interim Support

Short/medium term cover for marketing/commercial roles. With over 25 years in the hotel sector, previous roles with Forte Hotels, Macdonald Hotels, Millennium Hotels and start up brand Sleeperz Hotels.

Experience

  • Sleeperz Hotels

    Brand development, Marketing planning & implementation, Direct & Online Travel Agent distribution, P&L Accountability, Collateral Design & Print, Evaluation/ROI

  • Macdonald Hotels

    Marketing planning & implementation, Direct & OTA distribution strategy, P&L Accountability, Collateral Photography Design & Print, Evaluation/ROI

  • Millennium Hotels

    Local Sales & Marketing for Millennium Bailey’s Hotel & Millennium Gloucester Hotel.  Corporate Sales Management. Food & Beverage marketing

  • Forte Heritage Hotels

    Heritage Hotels brand development, Marketing planning & implementation, Hotel Collateral Design & Print

  • Great Western Trains

    Brand Development, Advertising & Promotions, Marketing Evaluation/ROI analysisescription goes here

  • Construct Bids

    Brand design, Website development, Case Studies

  • The Kadence Group

    Advisory board member on an upper/mid-tier Canadian Apartment Hotel brand, Lumere Hotels & Residences

  • Cityroomz Edinburgh

    Marketing planning & implementation, Direct & Online Travel Agent distribution, P&L Accountability, Collateral Design & Print

Testimonials

  • ‘ I’ve worked with Javeed for several years, his marketing and broader commercial experience has been invaluable in growing brand and business value. He has a great desire to make things happen and is always a pleasure to work with.’

    David Myers, Hospitality Founder, NED, CEO

  • 'I've had the pleasure of working with Javeed during his years at Forte Heritage Hotels and Macdonald Hotels. He is highly motivated and enjoyed working with hotel General Managers to deliver excellent hotel marketing initiatives. His determination to drive progress and his positive demeanour make him a delight to work with.'

    David Guile, Executive Leadership Coach (davidguile.com) 

  • 'Having worked with Javeed on various advertising and promotional campaigns, his ability to plan and execute has consistently impressed me. His strong focus on return on investment, coupled with thorough financial evaluations, ensured that each initiative effectively achieved its main objective—boosting sales.'

    John McCallion, Founder & CEO of GroundScope, NED, Investor